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Writer's pictureTom Vanhecke

The benefits of snackable growth

Updated: Apr 14, 2023

Snackable growth is business growth you and your team can handle because it’s native, internal growth generated through efficient (business) habits. Unlike other forms of growth, it doesn’t burn time, budget and/or people.


Tom Vanhecke & Lien Vertommen - co-founders of LYNX Partners
Tom Vanhecke & Lien Vertommen, founders of LYNX Partners.

Snackable growth comes from within.

The whole snackable growth formula is designed to save time and work more efficiently. You and your team will feel less stressed out and more fulfilled because you get more out of what you already have; your people, your processes and your budget.


Because the growth comes from within, it happens at a pace you can handle. When you design the right habits for your people, the repetitive nature of those habits will make them a bit more experienced and skilled every time they complete the habit. They gradually reach their full potential and so does your business (system).


The tangible results of snackable growth can be anything you want (more revenue, stores, employees …), yet the intangible feeling is always the same: you feel like you own your business, instead of the business owning you.


Snackable growth versus other growth strategies.

The benefits of snackable growth become even more apparent when you consider external growth strategies. Growth is generally associated with attracting more employees, hiring consultants and/or seeking venture capital. None of these strategies guarantee real, sustainable, long-term growth. Sure, you may experience short-term growth, but is your business ready to handle such an immediate influx of resources?


Most of the time, the answer is no.


  • Attracting extra employees is time-consuming and expensive. Do you have a habit of properly screening, onboarding, training and keeping them?

  • Hiring consultants is never cheap, especially when you pay for implementing their advice too. What happens when the consultants leave? Which habits help you internalize their expertise to build upon it?

  • With venture capital, you give up a piece of ownership over your business. Is your business ready to leverage the extra funds so a higher return on equity compensates for your loss of ownership?


Now, we don’t say external growth strategies aren’t effective, they are just more complex. When your business is not designed to get the best out of more employees, consultants or money, you are just wasting time and resources by acquiring them.


Start with optimizing what you have today. Build clear, aligned business fundamentals and fuel them with the right business habits. When your system works in your favour, you understand it, you can control it and you can scale it. Only then can external growth strategies be a great way to speed up your exponential results even further.


With our Snackable Growth Manual, you are fully equipped to get the most out your business.


Don't hesitate to reach out with your questions! We are all ears!



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